Adsense made easy with Adsense Addict
The following post is a present from Steve of adsenseaddict.com to help new bloggers better understand how to make money with Adsense. I had some problems with Adsense, but when I found the Adsense Addict I grew to understand it better. I’ve met some great people blogging and Steve is one of the most helpful bloggers around.
Contextual ads do well on any type of blog. Readers are used to seeing text ads on blog and major websites and most importantly, they click on them… so at some point you’re gonna have to learn how to use Google Adsense. As you’ll see from this post, the Adsense Addict makes it very easy to understand but you’ll want to keep reading his blog to know everything about Adsense and how to use it. I am grateful for all the help he has given me and for this helpful post. Merry Christmas, from MomsCashBlog.
Adsense Made Easy
Google Adsense is one of the most popular ways to make money online. You can make a nice little income from Adsense and here are a few tips on how I get the most out of Adsense.
Before you start using Google Adsense you need to find out which keywords pay the most as these are the ones we will target. For this I use Google Adwords Keyword Tool. Let’s say you are targeting the make money niche. Type your keyword in and hit get keyword ideas. This will
bring up a list of keywords we can choose from.
If you look at the first column this will show you the Advertiser Competition. Try to target keywords that have a high level of competition. The other column we need to look at is the Approx Search Volume Month. This show us how many times your keyword was searched for in the last month. For example I will use the “make money” as my niche. After using Adwords Keyword Tool, I have picked 3 key phrases I will use, make extra money, make money fast and make money from home. Now I need to find out how much these pay in clicks. Here I use Google Adwords Traffic Estimator.
Entering my 3 key phrases into the traffic estimator we then need to add our country then continue. The only thing I look at here is the search volume, estimated avg CPC and estimated clicks. Make money fast looks good with an average of 110 clicks and $2.40 – $3.60 per click. (I usually halve this amount as a guide.) Now we have our keywords we will use in our post, the next step is to optimize Adsense so visitors to our site click on our Adsense ads.
Adsense for Content is one most of us have seen on websites which uses text links. Adsense gives us 2 options here with Ad units and Link units. Ad units include banner ads and text links with a description and URL underneath. Link units displays a list of topics that are relevant to your pages. One difference between Ad units and Link units is that if you use Ad units you are paid everytime a visitor clicks your Adsense ad. Link units require 2 clicks, once when a visitor clicks a Link unit on your site and then click this will bring up another page with a series of Adsense ads and the visitor has to click on one of these ads before it is credited to your account.
Once we have decided on which form of Adsense we will use, we need to decide on things like borders and the color of the ads. Most people recommend no borders and I tend to agree here. One thing you need to do with Adsense to get the most clicks is to make your Adsense ads look natural and part of your site. Color is another important factor when using Google Adsense. Blue is the most popular color people use for their ads as this is a natural color for links and some even say visitors to your site are more used to blue links. If blue doesn’t suit your website just try to use colors that you already use and try to blend the ads in.
Another step I usually take is to track which ads I have placed on my site and find which one works best. You need to track your ads using Google Adsense to know if you are getting the most dollars for your clicks. I won’t try to explain here how to set up tracking ads as this is a whole post on it’s own but there is plenty of information on this online.
As an example here is what I might have setup. I have placed Adsense ads on top of the blog post and an ad block in the right sidebar. Google will place the highest paying ads into the Ad unit above my post and the next highest paying ads in the right sidebar. On a site, Google reads your page across the top then left column, middle and then right column.
After tracking the ads we find that more visitors are clicking the Ad unit in the right sidebar and not many are clicking the ads above the post. The higher paying ads are in the top post so maybe you need to replace this with another form or advertising, mayabe an affiliate banner or something.
