Good News About the Economy!

It’s no secret that the economy is in a bad way right now. Some call it a “slow down”, some are calling it a “crunch” but whatever you call it, times are hard. We’re feeling the pinch with record breaking gas prices and the cost of food going up at a steady rate. Some businesses are going under and people are losing their jobs. Last week, the US Department of Labor said the total number of people claiming unemployment in the US is around 404,000… that’s 82,000 more than last year. This month Starbucks will be closing 600 shops which will mean thousands more will be unemployed or displaced. Are you tired of hearing all the bad news yet?? Well, here’s some good news…

Blogs are NOT affected by the economy!

The good news is that blogs are not affected by the troubled economy because online advertising is still going strong! In fact, revenue from online advertising is on the rise. By 2012 online ad spending is expected to double to $50 billion. So if you have a blog monetized with ads, you can breath a little easier in these troubled times.

In a bad or slow economy, companies have to tighten their belts and adjust their budgets just as we all do. That doesn’t mean they stop spending on advertising. Not at all. Sometimes they even go into hyper-mode to compensate for the slow down. In times like these, they have to “advertise smart” to make every penny count. Online advertising is proven to be the most effective ads since they’re able to target the audience they want. Advertisers are seeing great results from search and keyword advertising, contextual ads (like Google AdSense), display ads, and even online classified ads.

So if you have a blog that is monetized with ads, this is great news! You should know that your source of income will not dry up anytime soon. (Wish that were so for everyone in the world!) It might be a good idea to get into multiple blogs for added income. If you have a  post driven blog and you have the time to invest, you could start one or two Affiliate blogs on the side, or vice versa.

For anyone who is thinking about starting a blog, this is a perfect time to do it, IF you have the time to invest. The cost is low, around $100 a year for hosting and domain name, depending on who you go with.  It’s a good investment and could be the  ”insurance” you need during this crunch. Blogging can be a part-time or full-time job, depending upon your schedule and your desire for success. It’s a great job and I promise you’ll love your boss! lol

A lot of moms make money online by blogging as a part time job and I think more should get into it if they can. Not only is it fun, but it brings in extra cash for stay at home moms. In these hard times families need all the income they can get and blogging is a great way to make money.

And remember… there’s plenty of ads to go around!